The C2K Blog
Published: 2/21/2012Breaking up is hard to do. Making up can be even harder. It requires vulnerability, honesty and a willingness to admit mistakes. A year ago I wrote about the large number of companies being expelled from the UN Global Compact and the potential impact it had on a company’s stakeholders. I encouraged those remaining to hold to their commitments to the Compact’s 10 Sustainability Principles rather than be expelled and send a mixed message to stakeholders about their intentions.
Last week, the UN Global Compact announced it had expelled even more companies bringing the total to 3,123. What’s maddening about those increasing numbers is that maintaining membership in the Compact is easy. Companies are not asked to be perfect on all measures. They aren’t even required to report on all ten principles. Instead, the Global Compact encourages continuous improvement and a focus on quality over quantity.
Published: 2/15/2012With all of the recent focus about Apple’s supply chain woes, it can be easy to forget that there are companies making positive efforts to advance human rights within their supply chains. Some have implemented these efforts of their own accord while others, like Apple, were prompted to act due to public outcry when abuses were brought to light. There are many examples, but I’d like to tell you a story about a company that sensitively addressed local customs and culture to bring change to a community and help ensure the sustainability of its supply chain. It all started more than 10 years ago…
Published: 2/7/2012Much like an orchestra, Corporate Social Responsibility produces a more pleasing result when all players are included in its efforts. While the melody played by a single instrument can be beautiful, there is nothing quite like the richness of a full orchestra playing in harmony.
Only when multiple players come together with a holistic and innovative response to issues, such as in Transformational Partnerships, can the full potential of CSR be realized. When the brightest minds from the private sector, not-for-profits, governments and agencies like the UN are united, innovative and sustainable solutions can be created far beyond what any one party can accomplish alone.
Published: 2/2/2012“When you are increasingly naked, fitness is not optional. Survival will force you to get buff.” – Don Tapscott and Anthony Williams in HuffPost Business
It’s time for companies to shed their bulky clothing and show the world what’s underneath. Some of what’s under there will look pretty good and some of it will need some shaping up. Either way, we want to see what you’ve got.
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Cathie Guthrie
Founder of Company2Keep
http://company2keep.com
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